Free Online Design Course on How to Leverage Data for Designing Better UX

Unlock UX potential Learn data-driven design for superior user experiences. Expert insights, practical tips. Enroll now!

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Learning Objectives

1. Strategies for Effective Resume Creation

Guidance on crafting impactful resumes for job applications, portfolio building, or freelance projects, with a focus on storage options like Google Drive.

2. Data Gathering Best Practices

Emphasizing the importance of asking specific and exploratory questions to gather qualitative data efficiently and discussing its role in research and design.

3. Product Testing Methodologies

Discussions on various product testing methods such as competitive analysis, usability tests, heuristic evaluation, eye tracking, and A/B testing to improve features based on user needs.

4. Stakeholder Communication Techniques

Advising on informing stakeholders in advance, presenting using quantitative data, emphasizing key metrics, and conducting user interviews to keep stakeholders aligned with project goals.

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Who's it for

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    Designers

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    Researchers

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    Product Managers

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    UX/UI Designers

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    Design Thinkers

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What will I learn

Chapter 1

Research in Design

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Discusses the significance of research in the design process, exploring different types of data and the role of data in shaping design decisions. Case studies are used to illustrate various design approaches.

Chapter 2

Resume Creation

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Explores the process of creating resumes for job applications, portfolio building, or freelance projects. Tips on using apps or platforms like Google Drive for resume storage are provided.

Chapter 3

Effective Data Gathering

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Emphasizes the need for specific and exploratory questions to gather qualitative data effectively. The chapter delves into data segregation, the role of data in research and design, and assesses the audience's familiarity with design concepts.

Chapter 4

Product Testing Methods

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Covers various methods for testing products, including competitive analysis, usability tests, heuristic evaluations, eye tracking, and A/B testing. The importance of validating ideas, conducting research, and defining user journeys is highlighted.

Chapter 5

Design Process

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Explores the iterative design process, from ideation to prototyping and product shipping. The chapter discusses the use of quantitative data to enhance features and meet user needs, with a focus on embracing uncertainty for successful outcomes.

Chapter 6

A/B Testing Success Story

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Details a successful A/B test conducted at Google involving different shades of blue for a button, resulting in significant revenue increase. The chapter stresses the importance of informing stakeholders in advance and presenting data-driven insights.

Chapter 7

User Interviews and Originality in Research

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Discusses the importance of user interviews for understanding project requirements and maintaining originality in research and competitive analysis. It highlights the need to offer incentives for user participation and to conduct independent competitive research for authentic insights."

Chapter 8

Empower Your Skills

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Unlock your potential with free design programs. From beginners to professionals, access tools to enhance your creativity and proficiency.

Meet your Mentor

growthschool-mentor-Siddharth Simharaju

Siddharth Simharaju

Senior Product Designer @ Postman

Siddharth Simharaju is an accomplished Senior Product Designer at Postman in Bengaluru, Karnataka, India, demonstrating 1 year and 9 months of expertise. Prior to this, he served as a Product Designer II at HackerRank for 7 months. Siddharth excels in problem-solving and brings valuable experience to his design roles.

Frequently Asked Questions

What are the main pillars of Designing?

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The main pillars of Designing include creativity, functionality, user experience, aesthetics, and problem-solving skills.

What is Designing, and why is it important to learn about?

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Designing is the process of creating visual solutions. Learning it is crucial as it enhances problem-solving and communication skills.

Is this Designing course designed for corporate training and workforce upskilling?

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Yes, the Designing course is tailored for corporate training and upskilling the workforce in design-related skills.

How long can I access the free online design course content?

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You can access the free online design course content indefinitely once you enroll in the course.

Will I receive a certification upon completion of the free online design course course?

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Yes, you will receive a certification upon successful completion of the free online design course.

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How to Leverage Data to Design Better User Experiences

rating

4.3

(322 ratings)

difficulty

Intermediate

11 December 2024 at 3:30 pm GMT

23k Learners enrolled

Mentor

growthschool-mentor-Siddharth Simharaju

Siddharth Simharaju

Senior Product Designer @ Postman

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Why GrowthSchool?

GrowthSchool is where you become the Top 1% in your field. We bring the best of Product, Growth, Design, Tech, data and business mentors from brands like Google, Meta, Uber etc doing the jobs you want to do tomorrow.

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What are Free Courses?

Free online courses offer a wealth of knowledge in product, design, growth, and marketing without cost. They provide flexibility for skill enhancement and professional development. Many courses include certificates, bolstering resumes and LinkedIn profiles, demonstrating a commitment to learning and advancement in these dynamic fields.